The only way you can sell your products on Amazon is if they’re visible. It doesn’t matter how good they are if shoppers can’t see them.
The surge in demand during the last quarter of 2014, following the much-hyped Black Friday spending spree, created a bottleneck in the delivery networks and lead to major delays. Discounts and sales saw shoppers spending around 50% more than forecast, creating a pile up of parcels and had courier firms frantically trying to keep up with the backlog of deliveries.
Online stores will have to prepare ahead of the festive spending period and think about paying a little extra to ensure their delivery network is hardly enough to keep up with the spending sprees.
“The challenge is to create robust networks that have flexible cost bases and capacity that can be enhanced to manage varying loads,” said Justin Zatouroff, KPMG’s global head of post and express. “Those that haven’t developed relationships and are only after lowest cost solutions may face opportunist pricing or even find that they can’t access any additional capacity as they try to manage during peak periods.”
Mr Zatouroff predicts that new technology could herald the coming of automated couriers. Delivery drones, nicknamed "parcelcopters", have been tested by Amazon in the US for over a year now. UK residents may start to get driverless deliveries as early as 2016, with UK manufacturers receiving the go ahead to test driverless cars early next year.
“Self-driving vehicles will have the ability not just to transport goods but also to combine other process steps such as loading and unloading in order to increase efficiency of processes. In addition to providing efficiency gains, self-driving vehicles can also significantly increase safety in transport and loading processes,” said Mr Zatouroff.
Technology will be key and we may see small innovative tech solutions shake up the established logistics industry. Retailers will look into money-saving technologies to help them manage their costs, and innovating to stay competitive.
E-tailers specialise in finding their stock and knowing how to advertise and position their products to the correct audience. Often they do not focus on their own "back office" and fulfilment. One part of this is delivering products to customers, but equally important is paying suppliers and receiving payments. This should be easy enough, but when it involves foreign currency it becomes more complicated.
The report points out that e-tailers need to create robust networks with flexible cost bases.
At Currencies Direct we work with online retailers to help them with international transfers, especially when it comes to selling on international marketplaces.
Here are some simple savings ideas to help your budget:
- Use a specialist foreign exchange dealer (not your bank) to make sure you get the best rates and don't pay fees and commissions
- A good foreign exchange dealer will review your business and help you identify areas where you could be exposed to rate moves
- Make sure you use a platform that lets you adjust rates and keep abreast of your income and outgoings
- Make sure you protect yourself against your exposure. Tools like top-loss orders and limit orders, which let you ring fence the upper and lower rates you’re happy with
- When buying stock from overseas, moving exchange rates can cause the input price to vary which can lead to uncertain profit (even move into loss) – consider using forward contracts to create certainty
The cost of buying a currency can be up to 3% of the value of the transfer, which on a large transfer can be a significant sum.
For a free trial or to find out more about e-tailer Collection Accounts, contact the friendly experts on our dedicated online retailer team: +44 (0) 20 7847 9269, [email protected] or visit currenciesdirect.com/etailers